BE BOLD IN YOUR BRANDING & MARKETING.
Real Estate Agents – BLOG. If you don’t already have a blog, start a blog. If you have a blog and you haven’t been updating that blog at the least on a weekly basis – START NOW. Write the blog yourself, hire someone to write a blog for you; but get content flowing regularly across the platforms of your Social Media Marketing.
Don’t take my word on it. Listen to the experts weigh in on marketing:
“My hottest content marketing tip for business is, without a doubt, blogging. That said, it’s also the most difficult and most time-consuming.” On Social Media Examiner/ CEO of Arment Dietrich/co-author Marketing in the Round
“Want a hot content marketing tip? Make content marketing part of your business culture.” Vice President of Marketing for Block Imaging International.
“Content marketing is a giant killer… your challenge will be to combine content publishing with smart planning and marketing automation.” Founder of Pushing Social and co-author of the forthcoming book Born to Blog.
And just one more…
“According to the Content Marketing Institute/MarketingProfs research, over 90% of all marketers use content marketing in some way.” Founder of the Content Marketing Institute and co-author of Managing Content Marketing and Get Content, Get Customers.
5 rules of thumb
Mix it up to reach a wider audience; don’t always write dull boring real estate statistics
- Write about what the audience wants to know; not what you want to tell them
- Convey a message others can relate to; that way they’ll want to engage with you
- BE CREATIVE & above all BE UNIQUE; if they can read the same thing somewhere else, they will
- BLOG REGULARLY! (even if you have to hire someone else to do it for you!
The experts say is works … what do YOU say? Are you blogging? Learn more about blogging for real estate lead generation HERE!
do you want to blog but just don’t have the time?