Tag Archives: marketing

Top 2 DAILY ACTIVITIES of Successful Real Estate Agents

1. Marketing with Follow through 2. Follow up with Follow through

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When the arrow points down, a GREAT Realtor kicks it up another notch!

The NAR figures are out, and the PENDING HOME SALES are down an average of 7.2% over this time last year.  Real Estate professionals are experiencing several reactions.  How are you handling this news?  You could: PANIC and go look for a new job IGNORE the numbers and keep slogging along with your head in […]

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Join the Real Estate 11% Club

There have been greatly exaggerated reports that all Social Marketing is dead.  The problem isn’t the marketing and the solution isn’t giving up on marketing.  Social Business advertising to the general public doesn’t work like TV ads worked.  The audience just isn’t that captive and the medium isn’t new enough to fascinate in quite the […]

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Social Marketing for Real Estate

  Social marketing should be fast, effective and powerful because there is information available “ad nauseum”. And information is knowledge; and knowledge is power, right? We cut our teeth on this cliché and much of what we experience in going about our business usually proves it to be correct.  Those with the information flourish.  And […]

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3 Steps to Planting a Field of Leads for a Real Estate Harvest

To be a real estate agent is to be a farmer. It takes patience and perseverance to be a farmer.  A great deal of what you do doesn’t appear to be productive, at first, until certain conditions are met.  Even then, the most you see are small, very delicate shoots that may or may not […]

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BIG FISH SMALL FISH RICH FISH POOR FISH- Fishing for Real Estate Leads

I readily, happily and willingly admit that I am a HUGE Dr. Seuss fan from way back in childhood. (I’m not saying how far back!)  I am shamelessly playing off one of his most popular books.  But it got your attention, and that’s really what I was going for :o) A big fish in a […]

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Enjoying the largest slice of pie?

Competing in the vast ocean known as the Real Estate industry, you’ve got to have a strategy for winning against the whales; those established giants in the industry the sharks; those sharp toothed sales hustlers! the boutique agencies; specializing in the art of specialization itself For an individual agent it can seem all the “Big […]

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How a Sole Proprietor Real Estate Agent can take a break – and still make money!

Being the sole proprietor of any business, but particularly in the real estate business forces you to continually switch hats with nary a rest in sight all the day and usually far into the night when you are first building your business and even more so later on when you have begun to build business […]

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Assistance with Real Estate Social Media Marketing

THE NECESSARY SOCIAL GRACES Engaging with people via the internet is the name of the game in marketing and that goes for Real Estate marketing very specifically.  SEO rules for the website though not stepping on toes while dancing to the Social tunes is one of the graces you must master.  But just when you’ve […]

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